> ## Content Index
> Fetch the complete content index at: https://www.boscutti.com/llms.txt
> Use this file to discover other available public pages before exploring further.

# Path of least resistance
- URL: https://www.boscutti.com/path-of-least-resistance/
- Published: 2022-01-25T13:00:00.000Z
- Updated: 2023-07-07T20:44:47.000Z
- Author: Stefano Boscutti
- Tags: Journal

Everything flows to its easiest point.

People want to get things quickly and easily, with as little effort or trouble as possible.

Make the next step clear and risk-free. Make it as natural as possible. Don’t complicate matters.

If you’re designing and developing a website, have only one simple call to action.