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# You become what you kill
- URL: https://www.boscutti.com/you-become-what-you-kill/
- Published: 2022-07-05T14:00:00.000Z
- Updated: 2023-07-08T10:17:58.000Z
- Author: Stefano Boscutti
- Tags: Journal

It’s time to pick up the remote control again.

After all these years of smooth viewing, commercials are finally coming to Netflix.

The streaming service will create a new ad-supported tier in an attempt to expand the addressable base and try to stop subscribers from fleeing. Google is the front-runner to run ad sales.

What could go wrong? Aside from everything.

You become what you kill.