Pop Up!
A snappy idea for a new advertising agency!
Pop up stores are all the rage. Pop up restaurants and pop up galleries are next.
Pop Up! is a new advertising agency that brings that trend for short term immediacy to life. How immediate? See that exclamation point? It’s part of the trademark.
The thinking is all about new retail and new retail spaces. (And you thought it was going to be a digital shop that just produced pop up ads, didn’t you?)
No way. Pop Up! is dedicated to the new fast flowing retail mindset. Here today, gone tomorrow. Blink and you’ll miss it.
The agency offices are in a high street shop front. Interior design looks like a giant pop up book. Project job bags hang off the racks.
It employs good looking people with names like Coco, Hugo, Otis, Frankie, Yves, Poppy, Jasper, Stone.
They work Saturdays.